a cup of tea next to a dish of tea leaves and a tray with dried roses

Simple. Clean. Tea.

Real tea & botanicals, without the microplastics.

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The Tea Discovery Sampler

Our Tea Discovery Sampler is designed for first-time explorers who want guidance without overwhelm.

A curated introduction to five approachable loose-leaf teas — energizing, calming, floral, and caffeine-free — with enough of each to truly explore.

Includes biodegradable tea bags for easy brewing.

Shop the Tea Discovery Sampler

Real ingredients. Real flavor.

Hoboken Tea Co. started in the gap between what tea companies promised and what they actually delivered. Between wellness claims that didn't hold up and ingredients that couldn't back them up. I started this company to help people discover and appreciate what tea can really be.

I believe tea should be good, honest, and accessible. You should know what’s in your cup and drink it because it tastes good and makes you happy. Tea doesn’t need gatekeeping or trends. It doesn’t need to be medicine to be worthwhile. The ritual of tea, with leaves steeping and warmth between your hands, is enough on its own.

Whether you’re creating a caffeine-conscious herbal tea ritual, swapping out your coffee for a quality black tea, or just looking to add tea to your daily routine, you deserve something clean, real, and delicious.

Our Values

Only ingredients you can see.

We only carry tea made with real, whole ingredients because what you put in your body matters. You’ll never see “natural flavors” or other mystery components in our ingredients lists. We source the highest quality teas and herbs — ingredients that don’t need any help creating extraordinary flavor.

We only sell our tea in loose-leaf format so you know exactly what’s going in your cup.

Every tea passes the taste test. Mine.

Every blend and single-origin tea that makes it to the shop has passed through my kitchen first. If it's not something I'd drink on a quiet morning or share with someone I care about, it stays off the shelf.

Local by choice, not convenience.

Hoboken Tea Co. was born in this city, and that shaped how I think about business. Small, intentional, connected. Every decision I make, from sourcing to packaging, comes back to that foundation.

Striving for sustainability.

The Earth is the only home we have, and every decision we make has an impact. No packaged goods company can be 100% sustainable, but I believe even small changes matter. That’s why we use packaging free from plastic and encourage our customers to compost their used tea as well as the pouch it comes in.

Brooke LaFlamme

Founder, Hoboken Tea Company

See What’s Brewing In Person

You’ll find Hoboken Tea Co. out in the world — at local markets, community events, and anywhere people gather over a good cup. It’s my favorite part of the job: meeting new faces, sharing stories, and pouring tea made with care.