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Real tea for real life

Loose-leaf tea crafted and curated with only whole ingredients — no added flavors or fillers.

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New to tea? Start here.

The Tea Discovery Sampler

Our Tea Discovery Sampler is designed for first-time explorers who want guidance without overwhelm.

A curated introduction to five approachable loose-leaf teas — energizing, calming, floral, and caffeine-free — with enough of each to truly explore.

Includes biodegradable tea bags for easy brewing.

Real ingredients. Real flavor.

Hoboken Tea Co. started in the gap between what tea companies promised and what they actually delivered. Between wellness claims that didn't hold up and ingredients that couldn't back them up.

I believe tea should be good, honest, and accessible. You should know what’s in your cup and drink it because it makes you feel good. Tea doesn’t need gatekeeping or trends. The ritual of tea, with leaves steeping and warmth between your hands, is enough on its own.

Whether you’re creating a caffeine-conscious herbal tea ritual, swapping out your coffee for a quality black tea, or just looking to add tea to your daily routine, you deserve something clean, real, and delicious.

Our Values

Only ingredients you can see.

We only carry tea made with real, whole ingredients. You’ll never see “natural flavors” or other mystery components in our ingredients lists. We only sell our tea in loose-leaf format so you know exactly what’s going in your cup.

Every tea passes the taste test. Mine.

Every blend that makes it to the shop has passed through my kitchen first. If it's not something I'd drink on a quiet morning or share with someone I care about, it stays off the shelf.

Local by choice, not convenience.

Hoboken Tea Co. was born in this city, and that shaped how I think about business. Small, intentional, connected. Every decision I make, from sourcing to packaging, comes back to that foundation.

Founder Brooke in profile pouring tea into a small cup

Brooke LaFlamme, Founder, Hoboken Tea Company

You’ll find Hoboken Tea Co. out in the world — at local markets, community events, and anywhere people gather over a good cup. It’s my favorite part of the job: meeting new faces, sharing stories, and pouring tea made with care.

Come say hi, taste a few blends, and see what’s new.

See What’s Brewing In Person

Most of my business happens face-to-face—exactly how I like it. Come say hi, sample some tea, and let's talk about what you're looking for.

Upcoming Pop-Up Markets

Earth Day Celebration | April 26

Main Street Pops is hosting an Earth Day Celebration at 770 Jackson Street Plaza (behind the Monroe Center) in Hoboken, NJ. Sponsored by the Hoboken Business Alliance, this event features local vendors, food trucks, music, and activities for the whole family.

Sunday, April 26th

11am - 4pm

founder Brooke smiling at a pop-up vendor event with tea packages in the background

Hi, I’m Brooke.

I started Hoboken Tea Company to share my love of tea, connection, and slow moments that make the day feel a little calmer.

Read the Full Story >

Find Our Tea

Shop a curated selection of Hoboken Tea Company teas in person at these shops

152 Newark Street - Hoboken, NJ

2876 Broadway - New York, NY

From the Blog

In a world that won't slow down, tea gives you permission to pause.